INCOOPERATIONWITHTHECORNERSTONEOFAPPMARKETINGLifetimeValue2018LTVBenchmarks報告吧www.baogaoba.xyz免費分享www.baogaoba.xyz獨家收集每天更新免費分享2INCOOPERATIONWITHQ12018LTVBenchmarkskeyfindings010203Revenuefromappmarketingisup80%since2016despitegrowingchallenges.Anincreasinglycompetitivemarketplaceanddwindlingretentionrateshaveledmoreandmoreappmarketersacrossallverticalstorelyondatatomeasureandoptimizerevenue--andtheresultsshow.Therearesignificantdifferencesinmarketingperformancebetweengaming,shopping,andtravelverticalsTheperformancegapbetweeniOSandAndroidandbetweenorganicandnon-organictrafficismuchsmalleringamingthanitisinshoppingandtravelapps.Ingaming,r...
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