www.ubs.com/investmentresearchThisreporthasbeenpreparedbyUBSSecuritiesLLC.ANALYSTCERTIFICATIONANDREQUIREDDISCLOSURESBEGINONPAGE29.UBSdoesandseekstodobusinesswithcompaniescoveredinitsresearchreports.Asaresult,investorsshouldbeawarethatthefirmmayhaveaconflictofinterestthatcouldaffecttheobjectivityofthisreport.Investorsshouldconsiderthisreportasonlyasinglefactorinmakingtheirinvestmentdecision.GlobalResearch6April2020U.S.Internet&MediaWhatDid40AdExecsTellUsAboutTV&DigitalAdvertising?AddressingthelatesttrendsinadvertisingamidCOVID-19Weundertookourannualsurveyof40advertisingindustryexecutives(responsiblefor$90B+inspend)toaddressthekeyfactorsimpactingdigital...
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