ConsumerpulseWinter2023reportConsumer&Retail—March20232©2023KPMGLLP,aDelawarelimitedliabilitypartnershipandamemberfirmoftheKPMGglobalorganizationofindependentmemberfirmsaffiliatedwithKPMGInternationalLimited,aprivateEnglishcompanylimitedbyguarantee.Allrightsreserved.•Over40percentofconsumersreportedanaverageof16percentincreaseinhouseholdincomeand21percentreportedanaverageof31percentdecreaseinhouseholdincome.79percentofrespondentsreportedthattheirhouseholdincomeremainedthesameorincreased.•In2023,consumersexpecttospendmoreonessentialcategoriessuchasgroceries,automotive-relatedspend,personalcareproducts,andprescriptionmedications.‒Consumersanticipatea15...
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