#GetTheFutureYouWantWHATMATTERSTOTODAY’SCONSUMER2023consumerbehaviortrackerfortheconsumerproductsandretailindustriesExecutiveSummaryInlastyear’sfirsteditionofourannualresearchseries,Whatmatterstotoday’sconsumer,wefoundthatconsumersentimenthadshifteddramaticallyoverthepreceding18months,withconsumerexpectationsevolvinginparallel.Inthisyear’sedition,weseemanyofthesetrendspersisting,alongsidetheemergenceofnewones,asthecost-of-livingcrisistakeshold.1In2021wefoundthatconsumers:•Hadreturnedtoin-storeshoppingbutwerecontinuingtheonlineshoppingtrenddevelopedduring2020;•Hadcometoexpectfast,easydeliveryandfulfillment,whethershoppingon-oroffline;•Continuedtoscr...
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