Banking5002023TheannualreportonthemostvaluableandstrongestbankingbrandsFebuary2023BrandFinanceBanking5002023brandirectory.com/banking2Contents.©2023Allrightsreserved.BrandFinancePlc.AboutBrandFinance3Foreword7RankingAnalysis8AssetManagementAnalysis16BrandValueRanking(USDm)17BrandSpotlights27QNBGroupMrs.HebaAliAlTamimi,SeniorExecutiveVicePresident,QNBGroupCommunications28Insights30KeyreputationdriversinthebankingsectorCarineGuillou,ResearchDirector,BrandFinance31Docustomerscareaboutthestateoftheirbank'spoor'green'perceptions?DeclanAhern,Director,BrandFinance35Methodology42OurServices49BrandFinanceBanking5002023brandirectory.com/banking3AboutBrandFinance.B...
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