Podcasters’emergenceasoneoftoday’smostinfluentialfiguresinmediaANewEraofInfluenceMonthlypodcastconsumptionisskyrocketingSource:EdisonInfiniteDial2021;Forecasts2021-2024byMAGNA2Monthlypodcastlistenershipisexpectedtogrowbydoubledigitsinthenextfiveyears,withanestimated60%ofAmericanslisteningtopodcastsatleastonceamonth32%43%52%58%MonthlypodcastreachintheUnitedStatesbyyear+YEAR2019202120232025{E}Podcastsarethemainsourceofinformationforthingsmostimportant%Strongly/SomewhatAgreeQuestion:Howmuchdoyouagreeordisagreewiththebelowstatementsaboutthepodcastsyoulistento?TotalN(WeeklyPodcastListeners)=:2,028TotalN=Millennials:589386%Millennialsarethemostlikelytousepodc...
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