www.theglobaltvgroup.comTheGlobalTVDeckTVdrivesbusinessoutcomesMay2021www.theglobaltvgroup.com“AdvertiserschooseTVforthemostimportantroleintheirmarketingplans,thatof‘leadoutcomes-driver’.Tobestachievethefullrangeofbusinessresults-fromquicklyactivatingcustomertrafficatscaletosecuringbrandloyaltybeyondreason,whateverismostmission-criticaltosalesgoalsandbrandgoalsshouldbetrustedtoTV.”---SeanCunningham,PresidentofTheGlobalTVGroupandCEO&PresidentoftheVAB“Globallywehavedifferentcustomerswithdifferentobjectives:Sales,activation,aimingforshortorlong-termresultsetc..ThewonderfulresultofourjointresearchexpertiseisthatTVmeetsallthesegoals–everywhere.”---Marti...