复苏进⾏时,品牌如何突围困境?NavigatingthroughRecovery2020.4.16+主题1.从历史中学习2.赢得更⾼声量占⽐3.防范全球信息疫情4.充分利⽤⼴告预算5.疫情下的品牌建设回顾时间轴JANFEBMARCNYJan22HubeicitiesunderlockdownJan20SignificantincreaseincasesinWuhan,firstoverseascasesreported潜伏期爆发期控制期Mar19Firstdaywith0localinfectionnationwideDec31ChineseauthoritiestreateddozensofcasesofpneumoniaofunknowncauseJan11ChinareporteditsfirstdeathJan30WHOdeclaredglobalhealthemergencyFeb11Officialname:COVID-19Feb13Morethan14,840newcasesinHubeiFeb1Over10,000confirmedcasesDailynewcasesFeb3GradualresumptionofworkThesituationcontinuestodevelop…Mar25HubeiunlockedApr8WuhanunlockedMar...