TheStateofCreativeOperationsin2021SURVEYRESULTSREPORTIntroductionExecutiveSummaryCreativesinDemand–AGrowthinNumbersWhatDoestheCreativeTeamof2021LookLike?Day-To-DayCreativeWorkManagementin2021TurningtoTechMeasuringtheValueofCreativeOperationsWhoisGettingCreativeOperationsRight?TheFutureofCreativeOperationsTheDemographicsAboutScreendragonContents1234567891011345678911131415PAGE3Introduction2020testedcreativeteamslikeneverbefore.Prioritieswereshifted,deadlinesweretighterandcreativeshadtoadapttoawholenewwayofworking.Whileitmaynothavebeentheshake-upweallneeded,itdiddocreativeoperationsafavourincatapultingitintothelimelight.Alotmoreorganizationsnowrealisethebe...
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