2023112023“Double11”ConsumptionInsightReport中新经纬研究院中国国际电子商务中心研究院浪潮卓数联合撰写20231031-2023113Part1CONTENTSPart2SevenMajorConsumptionTrendsComparisonofPlatformsComparisonofCategoriesConclusionPart3Part4Part17MajorConsumptionTrends1120231031-1135155.69.5%4K20%研50%⼦务30%50%100%11野100%Part2ComparisonofPlatforms11务1115%21.6%35.4%京东8.6%21.6%17.5%9.6%抖音淘天集团6.7%9.6%44%拼多多6.7%其他17.5%20231031-2023113Part3ComparisonofCategories7.6318.1市市省省省省市市省省⾃区省区区⾃区海京建北徽⻄庆津宁南族治⻄治治族治上北福河安江重天辽⼭藏⾃族⾃回海⻄吾尔夏⻄壮⼴疆维宁新TOP1-10TOP11-201HAIER/11HUAWEI/LITTLESWAN/2APPLE/12TCL/TCL3MIDEA/13LI-N...