2023.10Contents第一章第二章010203•••TA••••••••Source:MeetIntelligenceKOL1,000+2023KOL27%202183%•Source:InfluencermarketingKOL•47%KOL41%KOL•37%35%KOL69%67%•46%/•KOL18%/:impact.comWARC2022-2023KOL400+KOL400+•Source:Aspire,impact.com,Meet•30%•2018-2026ECAGRCAGR34.4%13.4%80.7263.4435.4201820222026E2022TOP522’VS21’141.842.58.95.43.916%18%22%23%29%•Source:Statista,MeetWeb3.0➢➢➢➢&•Source:MeetIntelligence————MCN——MCNMCNAgencyMCNSaaS✔•()••$$$$$$Agency/$$$$•••Saas&•••…/Source:MeetIntelligenceTA••KOL——✓✓SelenaGomezVTomholland——✓✓CristianokyliejennerKimKardashian——✓✓TechnicalGurujiChrisFixYogaWithAdriene...
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